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# Go get your veggies on in Santa Monica
- URL: https://www.smdp.com/go-get-your-veggies-on-in-santa-monica/
- Published: 2006-03-30T16:00:00.000Z
- Updated: 2026-10-23T17:24:19.000Z
- Author: Guest Author
- Tags: Business, Santa Monica, #archive-import

*By Daily Press staff*

Three Santa Monica restaurants have gotten a good critique from People For The Ethical Treatment of Animals.

Real Food Daily, RAWvolution and Toi on Wilshire — these vegetarian-friendly Santa Monica-area eateries have helped to establish Santa Monica as one of the most vegetarian-friendly cities in the United States. PETA’s national survey of vegetarian-friendly cities took into account the number of vegetarian restaurants, nonvegetari-an restaurants with vegetarian selections, top vegetarian and vegan product sales, and extensive retail selections. Santa Monica got high scores in each category.

Longtime favorite Real Food Daily offers a selection of animal-friendly fare, including salisbury seitan, the supreme burrito, and the burger with the works. If you’re in the mood for exotic eats, Toi on Wilshire features “Bangkok homestyle cooking.” If you’d rather stay in, RAWvolution brings pre-made, gourmet vegan foods straight to your door.

Vegetarian food sales have doubled since 1998, hitting $1.6 billion in 2003, and the market is expected to grow another 61 percent by 2008\. Twenty-four percent of college students ask for vegan options in school cafeterias, an indication that vegetarian diets are growing in popularity among young people. The American Dietetic Association has endorsed vegetarian diets, noting that vegetarians have lower rates of heart attacks, diabetes, cancer and obesity.

“Santa Monica is a mecca for people seeking healthy and delicious vegetarian food,” said Bruce Friedrich, PETA director of vegan campaigns. SM entrepreneur seems to fit the ‘Bill’

*Originally published in the Santa Monica Daily Press print edition on March 30, 2006.* [Read the original PDF.](https://s3.us-east-1.amazonaws.com/smdp%5Fbackissues/033006.pdf?ref=smdp.com)