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# Grocery store bucks up for kids
- URL: https://www.smdp.com/grocery-store-bucks-up-for-kids/
- Published: 2004-08-03T15:00:00.000Z
- Updated: 2026-10-23T04:47:20.000Z
- Author: Guest Author
- Tags: Business, Pico, #archive-import

*By Daily Press staff*

A corporate grocery store plans to give back to the Santa Monica community later this month by donating a portion of a day’s sales.

On Aug. 18, it will be “Virginia Avenue Project 5 Percent Day” at the Whole Foods Market at 2201 Wilshire Boulevard. Whole Foods will donate 5 percent of their sales to help fund the project.

The Virginia Avenue Project is 12 years old, and has been serving the children of Santa Monica’s Pico corridor by using the performing arts to help them discover their full potential, city officials said. The result for children is better school experiences, and more productive relationships with peers, family and the community, they added.

The project’s community partner is the Santa Monica Police Activities League (PAL), where workshops, classes and academic enrichment programs are offered for school-aged children. In addition, the project presents five shows each year at professional theaters throughout Los Angeles, showcasing the work created by project kids and their adult/artist mentors.

Kids, parents, volunteers, and staff will be at the Whole Foods on Aug. 18 to pass out information about the project. Elks host drug awareness program

*Originally published in the Santa Monica Daily Press print edition on August 3, 2004.* [Read the original PDF.](https://s3.us-east-1.amazonaws.com/smdp%5Fbackissues/080304.pdf?ref=smdp.com)