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# Santa Monica Constructive suggestions from store’s staff
- URL: https://www.smdp.com/santa-monica-constructive-suggestions-from-stores-staff-editor/
- Published: 2003-07-22T15:00:00.000Z
- Updated: 2026-10-23T02:36:24.000Z
- Author: Guest Author
- Tags: Opinion, Promenade, #archive-import

The people at Jurassic would like to join the rest of our community in expressing our grief and sadness over the tragic events of Wednesday, July 16 at the farmers market. Our condolences to all those who lost family, friends and neighbors, and a swift recovery to all those injured, whether their pain be physical, emotional, or spiritual.

As a business in the community for over 20 years, we frequent the Promenade, as do our friends and family. We are looking forward to future good times there, a place where good food, music, shopping, street performers and a unique sense of community exists.

Jeff Marshall, Jurassic’s founder, was there within seconds of the accident and had this to say: “I personally witnessed an indescribable scene. I did what I could. I comforted a few people who were injured. But I could not escape this feeling of almost complete helplessness and regret that I could not do more, as I’m sure all of us felt, whether we assisted, witnessed or only heard about the accident.”

And so Jurassic would like do something in addition to our expression of grief. We have two goals that we’d like to accomplish in the next two months. First, we are in the process of putting together a low cost Emergency First Aid Kit that will be available to businesses on the Promenade. Secondly, we would like to organize an effort for First Aid and CPR classes to be made available to Promenade employees. If you’re a business on or near the Promenade, please contact us to participate in this effort.

Recent events in our country and in the world have demonstrated that no place is immune to tragedy. One way to live without fear is to be prepared. Rather than react with pessimism to these difficult times, we prefer to strengthen our community and our belief in the human spirit both individually and collectively. As citizens of this community, and the world community, it is our duty and our privilege to do what we can to help.

*Originally published in the Santa Monica Daily Press print edition on July 22, 2003.* [Read the original PDF.](https://s3.us-east-1.amazonaws.com/smdp%5Fbackissues/072203.pdf?ref=smdp.com)