The Twilight Concert Series continues Thursday nightand officials hope the mellow tone set by last week's opening show persists throughout the summer season.
Morris Day and the Time opened the show last week to a crowd estimated at around 20,000 people.
"We had a really good and happy crowd for the first night with lots of positive feedback," said Pier Administrator Jay Farrand. "We're hoping to continue the trend all summer."
Stg. Rudy Camarena, Media Relations Officer with the Santa Monica Police Department, was at the show and said there were no significant issues.
"We engaged in a very proactive awareness campaign through social media and print prior to the event to advise attendees of local ordinances," he said.
Public safety officials said the first night is always popular and the draw of a popular band increases interest. Officials briefly closed entry to the Pier due to a capacity crowd and Santa Monica Fire Marshal Eric Binder said additional patrons were allowed in on a regulated basis once the initial group settled.
Binder said there will be a few tweaks week-to-week based on need.
"Attendees should be aware that the event may reach capacity on the pier deck and they will be rerouted down to the beach to view the concert," he said. "It is best to arrive early to ensure your space on the pier deck. Additionally, attendees need to know that the pier deck is absolutely a no smoking area. Even though announcements are made, patrons still continue to smoke on the wooden pier deck."
Extra police and fire personnel are on site throughout the event. Both departments work through a unified command structure to facilitate smooth deployment, but neither department draws from regular on-duty resources that are in place throughout the city.
Twilight Concert Series lineup
- July 16 - Real Estate with Hippo Campus (indie rock)
- July 23 - Cubanismo with Chicano Batman (classic Latin)
- July 30 - JD McPherson with Sarah Gayle Meech (Americana)
- Aug. 6 - Ben Browning with DMA's (Australia Rocks the Pier)
- Aug. 13 - Sister Nancy with Jesse Royal (reggae/dancehall)
- Aug. 20 - Ariel Pink with The Mynabirds (indie pop)
- Aug. 27 - Jefferson Starship with Purple Mountains Majesties (classic rock)
- Sept. 3 - Rebirth Brass Band with Miles Mosley and the Westcoast Get Down (New Orleans brass)
- Sept. 10 - Tune-Yards with Avid Dancer (indie pop)
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