Going ‘super solar’
CITYWIDE — Residents and business owners looking to save money and do right by the environment will get the best deals on the latest solar technology, thanks to an initiative by City Hall to have Santa Monica become energy independent by the year 2020.
Known initially as the Community Energy Independent Initiative, Solar Santa Monica is a two-year, pilot program designed by the Environmental Programs Division at City Hall to link residents and business owners with trusted suppliers of solar technology that could be purchased at a discount “I think 50 (roofs) is just the tip of the iceberg,” said Stuart Cooley, an energy efficiency engineer with City Hall.“We are hoping to have a drop in prices as the technology gets better and demand increases. We are already going to offer considerable discounts to those who purchase from our providers and are looking at some financing options that can help people get started right away.”
Cooley said there are already rebates offered by the state to those who purchase solar panels and other technology, such as energy efficient appliances.
So far, interest is high, Flanigan said. More than 150 people have requested more information.
“That is pretty awesome,” Flanigan said. “However, we expect that to drop off a little as people learn more about the program. It will be difficult to convince people that there is a benefit by going solar. The return is not immediate and most people want to see savings right away. That’s the tough part.”
Those interested will be able to select from several packages, including “dark green” and “super solar” for those who do not mind spending anywhere from $15,000 to $25,000 for solar panels, a thermal water heating system, and a new refrigerator and washer/dryer that conserve energy. Apartment packages will be priced under $1,000.
“We wanted to give options for all price ranges,” Flanigan said. “For apartment owners, the payback could come in two to three years, and for homeowners and businesses, we are shooting for a return on the investment to come within 10 years. This is a considerable difference to those that can take 15 to 20 years.”
Flanigan said there is also a chance that residents could purchase shares of a community solar system and earn money from wattage sold to power companies.
“Santa Monica is one of the most progressive cities in the country and to set a goal such as this is right in step with the community,”Flanigan said.“There is no way that the city itself can subsidize every home, but we can facilitate and make sure people are getting the best deals possible and the best equipment. This will definitely help those who want to get into solar, but really don’t know a thing about it. We’re here to help walk them through it.”
Originally published in the Santa Monica Daily Press print edition on January 4, 2007. Read the original PDF.