By Daily Press staff
In their fundraising effort to aid the hurricane relief, owners David Abrams and Jason Lara of luxelab salon have proven that even just a haircut can go a long way.
On Sept. 25, the Santa Monica salon offered $50 haircuts (reduced by more than half) from 10 a.m. to 6 p.m. All money and other cash donations was earmarked to the American Red Cross for Katrina hurricane relief along the Gulf Coast for a total of more than $6,000. All employees, including the creative directors and management, donated their time and expert skills to the cause. Kerastase hair care products also donated product that was sold and added into the final tally.
The theme was New Orleans jazz — the salon created a bit of the feeling of Bourbon Street on Montana Avenue and extended its belief that the beleaguered city will come back by giving out Mardi Gras beads, offering festive libations, and showcasing live and recorded jazz and blues music.
Luxelab, a full service salon, is located at 1408 Montana Ave. in Santa Monica. Their Fair lady: Hotel taps new PR director
Originally published in the Santa Monica Daily Press print edition on September 29, 2005. Read the original PDF.