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New company offers Hollywood’s cozy side

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By Daily Press staff

Santa Monica is soon to welcome a new boutique production company. The new company, called Snug, is the project of director Michael Grasso and executive producer Fran Wall. The goal of the new company is to provide a client-focused environment that is different from most other production companies.

“We want to keep Snug small and focused with an attitude that tells clients, ‘hey, we’re here, we understand your problems and we’ll work together to help solve them,’” Grasso said.

Grasso has had extensive directorial experience. His past projects include campaigns for the Halliburton Company, Fannie Mae, Land Rover, Bank of America, Dr. Pepper, American Airlines, and many more. In 1993, he partnered with award-winning director James Gartner where he first worked with executive producer Diane McArter. Grasso and McArter eventually formed Omaha Pictures in 1996, which stands as one of the top production companies in the U.S.

Grasso’s partner, Wall, brings over two decades of commercial production business experience. She has served as executive producer at Cielo Films, where she worked with such directors as David Lunch, Wim Wenders and Guy Ritchie. Wall also acted as head of production for OneSuch Films, and served as a freelance producer/production manager.

Both Wall and Grasso anticipate the success of Snug Films, which is located at 1221 Ocean Ave., suite 404 in Santa Monica. Clients are offered multiple conference spaces, a full business center, valet parking, and a roof-top pool and deck. Visit www.snugfilms.com, e-mail, or call (310) 451-7374 for more information. Art workshops being offered

Originally published in the Santa Monica Daily Press print edition on July 14, 2005. Read the original PDF.

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