A direct television company has expanded its operation at the Santa Monica Business Park.
Studley, a national real estate firm, has successfully represented Guthy-Renker Corp. in the expansion of its office space at 3340 Ocean Park Blvd.
Guthy-Renker is one of the larger tenants in the Santa Monica Business Park, occupying more than 30,000 square feet. The deal provides Guthy-Renker with an additional 8,200 square feet — valued at approximately $850,000 — within a 109,000 square-foot building owned by Equity Office Property. Equity was represented by Gail Goldstein.
Established in 1988, Guthy-Renker is today one of the world’s largest direct response television companies with annual sales in excess of $800 million. Originally launched as a television direct marketing company by co-CEOs Bill Guthy and Greg Renker, the independently-owned, vertically-integrated company has since broadened its focus into every area of electronic retailing, making products available to U.S. and international consumers through broadcast television, cable and satellite, as well as telemarketing, direct mail and retail channels.
Studley is a leading provider of lease negotiation, sales, investment and acquisition advisory and consulting services for corporations throughout the U.S. Industries of expertise include high-tech, legal, financial, biotech and pharmaceutical, nonprofit and government.
Originally published in the Santa Monica Daily Press print edition on March 17, 2004. Read the original PDF.